The coolest show on earth

Visit us at the BASF Media Tent and Living Acres Garden during the Farm Progress Show

It’s going to be a hot time at Farm Progress Show…with some cool rewards.


Once again this year we’re hosting a Media Step Challenge, and you don’t want to miss out on the chance to win some cool prizes. This year’s show is August 28-30, so as soon as you get to the show in Boone, IA, stop by the BASF Media Tent to pick up your free pedometer and start stepping. Prizes to the step winners include gift cards, hydration packs and a smart watch.


Be sure to pick up one of our  Survival Kits to keep you cool during the show, with items ranging from sunscreen to hats. And speaking of keeping cool, when the day’s heat becomes too tiresome, stop back and take a break from your steps at the BASF Media Tent. Enjoy much-needed air conditioning, free Wi-Fi and cool refreshments as you discuss important topics with BASF’s spokespeople.

  • Scott Kay, BASF Vice President of Agricultural Solutions, U.S. will be in attendance to discuss the acquisition of Bayer’s seed portfolio.
  • Chad Asmus, BASF Technical Marketing Manager, will be on hand to discuss the 2018 season with dicamba and the role of Engenia® herbicide stewardship.


Other featured events:


Don’t miss our farmer panel on Wednesday, August 29, at 8:30 a.m. CT. Scott Kay will moderate a panel discussion at the BASF Media Tent stage where two Iowa growers will share an update on their growing season, their experience with Engenia herbicide the last two seasons and their thoughts on the recent acquisition. Scott Kay and the  farmers will be available after the 30-minute panel for interviews.


As you get your steps in, head to the entrance of the show where you’ll find the Living Acres Garden. Chip Shilling, BASF Sustainability Strategy Manager, will be available for interviews, to discuss the southern monarch migration and fall milkweed planting.


In addition, Living Acres will conduct a mini-#MonarchChallenge. The first 200 people to sign up for the #MonarchChallenge at the show will receive a free shipment of milkweed seedlings.


If you have any questions or if you would like to set up an interview with a BASF spokesperson, please contact Liz Asher,, or Celia Hubbartt,


See you at the show!


Engenia is a U.S. EPA Restricted Use Pesticide.


Please check with your state pesticide regulatory authority as additional requirements may be imposed by state regulatory agencies.


Always read and follow label directions.


Engenia is a registered trademark of BASF.


About BASF’s Agricultural Solutions division


With a rapidly growing population, the world is increasingly dependent on our ability to develop and maintain sustainable agriculture and healthy environments. Working with farmers, agricultural professionals, pest management experts and others, it is our role to help make this possible. That’s why we invest in a strong R&D pipeline and broad portfolio, including seeds and traits, chemical and biological crop protection, soil management, plant health, pest control and digital farming. With expert teams in the lab, field, office and in production, we connect innovative thinking and down-to-earth action to create real world ideas that work – for farmers, society and the planet. In 2017, our division generated sales of €5.7 billion. For more information, please visit or any of our social media channels.


About BASF


At BASF, we create chemistry for a sustainable future. We combine economic success with environmental protection and social responsibility. The more than 115,000 employees in the BASF Group work on contributing to the success of our customers in nearly all sectors and almost every country in the world. Our portfolio is organized into five segments: Chemicals, Performance Products, Functional Materials & Solutions, Agricultural Solutions and Oil & Gas. BASF generated sales of €64.5 billion in 2017. BASF shares are traded on the stock exchanges in Frankfurt (BAS), London (BFA) and Zurich (BAS). Further information at